Understanding your customers completely is fundamental to helping your business achieve its goals. If want your business to grow start building a stronger relationship with your consumers. Recognize the roles your customers are contributing to improve your services or products.
Your success depends on their response, acquisition and brand retention. This means keeping all information about their reaction, experience, feedback and contact matters. This task will be difficult and strenuous without making use of available technology. This is where Customer Relationship Management (CRM) take part. It is designed to help businesses advance and improve sales.
CRM software is currently the biggest software in the world. It is projected to continue to expand. A significant aspect of this progress in 2019 is the inclusion of Artificial Intelligence (AI). Check robots.net for other AI information.
Even if you are starting your business or your in the field for years, it is essential to choose a CRM software for your company. Determine the CRM software that will best suit your company’s basic features and operation styles. Selecting the ideal CRM software can boost your sales. It can also increase customer satisfaction, develop teamwork and improve productivity. It can save your money, energy and time. To help you pick the best CRM software for your business, listed below are the 10 leading CRM software.
1. HubSpot CRM
HubSpot is ideal for start-up companies. It is designed with easy to access tools and straightforward workflows. This will best suit users who are new with CRM. It is considered the oldest CRM software for small-scale businesses.
Key Features:
- It provides a marketing hub to enhance traffic and generate more visitors.
- Offers customer service software to help identify and link users
- Features sales hub that allows you to save time and boost your sales
- 68,000 companies operate with HubSpot
Software Specifications:
- Marketing automation
- Lead Generation
- Analytics
- Email Tracking
- Meeting Scheduling
- Email Automation
- Customer Feedback
- Content Management System
- Knowledge Base
- SEO and social media strategy tools.
- Content optimization
- Can be accessed for Free with no expiry date
Unique Selling Proposition:
- Inbound marketing competence
2. Zoho CRM
If you want to make the best use of your social media platforms, Zoho CRM is the ideal software. Lead management is another mastery of Zoho. It can collect all your channels in one spot and build a systematic domain. Its main goal is to create more leads to grow their users’ revenues.
Key Features:
- Lead Management expertise
- Reach customers across any channel including email, social media, live chat and telephone
- Conversational AI for smarter selling
- Offers real-time analytics to measure and manage your performance
- Over 150,000 companies operate with Zoho
Software Specifications:
- Track key performance indicators
- Features current trends and deal predictions
- Marketing Automation
- ZIA, its AI-powered sales assistant can help you with data and leads the advancement
- Intelligent analytics
- Flexible and fully extensible
Unique Selling Proposition:
- Social Media Lead Sourcing
3. Pipedrive
Pipedrive will fit any business industry. It is tailored to match the varying needs of companies. It ranked as no. 1 CRM with Software Reviews’ Data Quadrant 2018 and 2019. It is no doubt that Pipedrive is one of the most popular CRM apps today. It is undeniable since this CRM offers a smart interface and clear visual pipelines.
Key Features:
- Outstanding neat visual sales pipeline that allows you to easily track deals and have an overview of your sales pipeline.
- Manage leads and deals directly to a company’s pipelines
- Smart visibility for tracking communications including email, calls, and contacts.
- Integrates mobile apps so you can use pipedrive conveniently with your phone
- Over 90,000 companies operate with Zoho
Software Specifications:
- Provides full transparency
- Workflow automation
- Import leads and deals
- Deal probability and rotting
- Utilize to produce customizable catalogs
- Customizable web forms and dashboards
- Smart contact data
- Contact management
- Secure infrastructure
- Forecast reports
- Apps marketplace with 150+ integrations
Unique Selling Proposition:
- Excellent Pipeline Management
4. Freshsales
For those companies looking for a simple CRM structure, Freshsales can match your needs. It is particularly designed to avoid the complex procedures of CRM. This will perfectly suit small business enterprises. This is the easiest way to manage the customer relationship and business information.
Key Features:
- AI-based lead scoring
- Sales and marketing automation
- Designed with built-in calling and texting
- Application integration to drive revenue from popular apps and to generate more users
- Intelligent Workflow Management
- Over 15,000 companies operate with Zoho
Software Specifications:
- Freshsale mobile app
- Email integration
- Trendline reports
- Visual sales reports
- Email tracking
- Phone activity reports
Unique Selling Proposition:
- Lead Management
5. Salesforce CRM
Salesforce is best for large businesses. It is integrated with other Salesforce marketing platform which makes it an advantage for this CRM software. It provides new technology and comprehensive tools for managing your business.
Key Features:
- Lead Management
- Provides advanced tools and leads scoring
- Offers Sales Cloud for enhanced productivity and get more chance to win deals.
- Service Cloud allows advance customer support for their improved experience
- Marketing automation enables pipeline and sales increase
Software Specifications:
- Data Management Platform
- Salesforce B2C and B2B Commerce
- App Development
- Smart Analytics
- Application Integration
- Tailored solutions for distinct industries
Unique Selling Proposition:
- Workflow Automation
6. Insightly
The strength of insightly is on helping businesses build a strong relationship with their customers. It features interesting email templates and tracking. It is designed to help you come up with an organized project with its built-in project management.
Key Features:
- Its marketing management allows you to build more pipeline to grow your business faster
- It is designed with customer journey tools to collect data of your customer’s daily interaction
- Its workflow automation enables users to do multi-step business processes
- Provides delivery management and processes
Software Specifications:
- Craft engaging emails easily
- Advanced analytics and reporting engines.
- Lead routing
- Integrates apps
- Track metrics
- On-target segmentation
- Smart feedback forms
Unique Selling Proposition:
- Marketing and Project Automation
7. Copper
This is a cloud-hosted CRM tool. Copper is produced to help businesses avoid wasting time and energy on repetitive data entry. Therefore, it allows companies to focus on more important aspects of their business than data entry.
Key Features:
- Gather and store systematically all the necessary data including contacts, emails, and other account details to increase productivity.
- Captures every customer’s experience with its collaboration tools
- Designed with built-in sales forecast reports for excellent forecast management
- Created to integrate with your needed apps
Software Specifications:
- Performance dashboard
- Real-time alerts
- Activity Reports
- Engaging visual pipeline
- Workflow automation
- Accurate insights and forecasting
- Data protection and security
- User Access Management
Unique Selling Proposition:
- Productivity Automation
8. Close
It is one of the first CRM companies to offer a built-in calling element. Close’s primary focus is on increasing sales by helping the company enhance its sales management.
Key Features:
- Its built-in calling creates more 60% calls to maximize sales opportunities
- Designed with two-way email syncing
- It is also designed with built-in SMS
- Flexible API integrations
Software Specifications:
- Activity overview
- Workflow management
- Email sequences
- Quick and powerful search
- Customizable reporting and dashboard
Unique Selling Proposition:
- Sales automation
9. Microsoft Dynamics 365
Microsoft Dynamics 365 provides all-inclusive marketing, sales and project management. It will allow you to work with other Microsoft offices. It also enables smarter selling with contextual Artificial Intelligence.
Key Features:
- Provides sales productivity tools
- Contextual insights allows you to sell better and maximize your opportunities
- Tailor engagement is created to match forecast reports and insights
- Designed to offer personal engagement to build a stronger relationship with your customers.
Software Specifications:
- Features 360-degree view of customers
- Sales forecasting
- Sales insights
- Analyst reports
- Case studies
- Customer insights
Unique Selling Proposition:
- Insight Automation
10. AmoCRM
AmoCRM is popular for its user-friendly tools and interface. It is ideal for small to medium business enterprises. It is ideal for companies offering social queries because it combines all of your channels in a single platform. This means that you can have all your necessary messages in a single location.
Key Features:
- Built-in integrations allow you to connect all your favorite social media tools
- Features unified inbox for accessibility of messages
- Provides AI chatbot (Salesbot) that is capable of detecting a lead
Software Specifications:
- Visual chatbot builder
- Mobile CRM
- Streamlined team communication
- Gives real-time statistics for sales analytics
- Data-driven sales forecasting
Unique Selling Proposition:
- Messaging Integration
Growing your business will be a challenging task. But, there are a lot of CRM software and technology tools that can help you meet your goals. Consider the mentioned CRM software and compare each of them. You can try to visit each site to further examine every software. Settle for the best software to match your business.
