If you’ve been spending time on Tik Tok recently, you probably recognize this 19-year-old creator as one of the handsome faces on your For You Page. With over 100 million likes and almost 3 million followers on the app, Devin Caherly has taken Tik Tok by storm with his cheerful dancing, fan-favorite POV videos, and good looks. But behind the scenes, Devin is more than just an upbeat Tik Tok personality – when he’s not smiling for the camera, Devin Caherly is talking business.
This year, Caherly founded Business Blurb, “a news, and media company built for this generation’s entrepreneurs, influencers, and DOers” according to Market Watch. The Tik Tok sensation built this along with fellow entrepreneurs Brendan Cox and Faiz Imran. The trio realized their generation wasn’t consuming entrepreneurial and business news as much as teenagers in the past. These days, teens have shorter attention spans and aren’t always in the mood for a long read – the boys were determined to find a way to integrate news into social media which in turn would lead to more teen involvement in today’s current issues.
With almost 600 thousand followers across their social media pages, Business Blurb is now the leading provider for all things entrepreneurship, success, and motivation. Content is uploaded daily and often features tweets, quotes, and life lessons from well-known entrepreneurs and businesspeople.
Aside from their social media accounts, Business Blurb also owns and runs its own publication. Inspired by sites like Forbes and Entrepreneur, Business Blurb delivers carefully curated content and aims to bridge the gap between what is said on social media and what is said in the news. With concise but knowledgeable articles published daily, Business Blurb keeps its audience up to date with the latest connections between business and social media – the site, like Devin Caherly himself, demonstrates to all viewers how much the two truly coincide.
Within one month of inception, Business Blurb reached “over 20,000,000 monthly impressions,” and “is confident in the future of the company” according to Forbes. The company was also named as “The Fastest Growing Entrepreneurial Media Company of 2020” by Market Watch.
There are big plans in store for this company, and it all started with a passion for business. The reason he created his Tik Tok is the same reason for which Devin founded Business Blurb: to make an impact on a larger audience – and he certainly has.
